Australia's flagship Apple store is arguably the most iconic retail development in Sydney. It opened to the public in June 2008. The new Apple Retail Store showcases the latest technology in the world and a level of construction detail that sits in a class of its own. The façade required the construction of a series of the most extended glass panels ever erected in the world - 14m from the ground to the glazed roof, built with glazed fins and beams for support. Hanging the illuminated apple brand sign from the central glass beam was the largest erected in any Apple Store globally. Belmadar's staff seamlessly carried out construction and traffic management. Despite being on George Street, one of Australia's busiest road thoroughfares.